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ONLINE SHOP NOW OPEN!

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One-of-a-Kind Lifestyle Fashion at shop.pdubxo.com Nov. 22/2020. I am very happy to announce that I have set up an online shop so you can purchase some of my hand-dyed creations. Backstory: I started by creating tie-dye pieces for fun during the initial pandemic lockdown, then started posting my creations on Instagram. After a few more […]

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10 Things to Consider Before you Start your Own Business

biz blog

Note: I refer to ‘iona’ many times in this post. Iona was the designer fashion boutique I opened and ran in Madison, WI from 2013-2015. Let’s get started. The questions I am most commonly asked today are: 1. Do you miss ‘iona’? 2. Would you open ‘iona’ again? 3. How did you start your own […]

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